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May 08, 2025
4:07 PM
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ChangeNOW
As the global urgency to address climate change, biodiversity loss, and environmental degradation continues to escalate, it is clear that action must be swift, scalable, and inclusive. In this context, ChangeNOW has emerged as one of the world’s most influential platforms committed to creating actionable solutions for a sustainable planet. Founded in 2017, ChangeNOW is more than just an annual summit in Paris—it’s a global movement that brings together entrepreneurs, investors, policymakers, researchers, and citizens from over 120 countries, all aligned in one mission: to solve the planet’s most critical challenges. Among the key areas where the ChangeNOW platform has generated substantial impact is packaging, a topic that sits at the intersection of environmental innovation, industry transformation, and everyday consumer behavior. As packaging waste continues to pile up in landfills and oceans, it has become a central concern for environmentalists and businesses alike. ChangeNOW’s spotlight on sustainable packaging solutions has helped reframe the conversation, moving beyond simple recycling to explore comprehensive, regenerative systems that reduce dependency on single-use plastics, encourage circular economy models, and bring ecological thinking into the core of manufacturing and product design. changenow
The Role of ChangeNOW in Environmental Innovation
The ChangeNOW summit serves as a global accelerator for planet-positive innovations. Each year, the event showcases hundreds of solutions across themes like renewable energy, circular economy, biodiversity protection, and sustainable urbanism. Among these, packaging continues to be a high-priority theme, not just because of its visible environmental toll, but also due to its ubiquity in commerce and consumption. From food and beverage industries to e-commerce and pharmaceuticals, packaging plays a vital functional role—but it also contributes heavily to waste.
Packaging Solutions at ChangeNOW: A Closer Look
A number of packaging-related innovations have gained prominence at the ChangeNOW summit. For example, companies presenting biodegradable or compostable materials made from seaweed, agricultural waste, or fungi have demonstrated viable alternatives to petroleum-based plastics. One French startup featured at ChangeNOW developed a transparent film made from potato starch that decomposes naturally in less than 60 days. Another international company showcased an edible packaging prototype for dry goods like pasta or cereals. These ideas are not only fascinating but incredibly practical, offering new ways to reduce waste at the source. Moreover, ChangeNOW has served as a networking hub where packaging innovators can meet potential investors, suppliers, and regulatory advisors. This has accelerated the go-to-market process for many startups that might otherwise struggle to scale. For instance, a Dutch company working on reusable packaging for e-commerce met logistics partners at ChangeNOW, which enabled them to pilot their system across three countries in Europe.
Cross-Industry Collaboration on Packaging
One of the most powerful aspects of ChangeNOW is its ability to foster cross-industry collaboration. Packaging is not the sole responsibility of manufacturers—it involves designers, retailers, logistics providers, and even policymakers. At ChangeNOW, these stakeholders converge to share insights and co-create solutions. For example, a supermarket chain might work with a material science startup to trial compostable packaging, while also engaging with local municipalities to ensure proper composting facilities are available. ChangeNOW acts as the connective tissue that brings such collaborations to life, ensuring that sustainability doesn’t happen in silos.
Education and Consumer Engagement
Educating consumers is another key element of the packaging conversation. Even the most sustainable packaging won’t make a difference if end users don’t understand how to dispose of it properly. ChangeNOW supports awareness campaigns, school education programs, and digital tools that help consumers make informed choices. For instance, interactive exhibits at the summit show how different materials decompose, which can leave a lasting impression on both children and adults. In this way, ChangeNOW bridges the gap between innovation and everyday behavior.
Government and Policy Alignment
Policy is crucial to driving widespread adoption of sustainable packaging. ChangeNOW collaborates with local and international regulatory bodies to influence packaging-related legislation. From extended producer responsibility (EPR) laws to bans on specific single-use plastics, regulatory frameworks can help accelerate the transition to sustainable alternatives. ChangeNOW provides a neutral ground where businesses and governments can align on objectives and overcome friction points.
Measuring Impact
ChangeNOW is not content with merely showcasing ideas—it is committed to measuring real-world outcomes. Startups that present at the summit often report increased funding, strategic partnerships, and broader market reach. Case studies and follow-ups track the deployment of packaging solutions in industries like cosmetics, fashion, and food delivery. By maintaining a focus on scalability and impact, ChangeNOW ensures that its influence extends far beyond the event itself.
Conclusion: Why Packaging at ChangeNOW Matters
In a world increasingly shaped by climate change and ecological instability, packaging might seem like a small piece of the puzzle—but it’s one that touches nearly every product, every industry, and every consumer. The ChangeNOW movement understands this and gives packaging the attention it deserves—not as a problem to be patched, but as an opportunity to rethink how we design, use, and relate to material goods. By bringing together the world’s brightest minds, boldest innovators, and most passionate activists, ChangeNOW is catalyzing a packaging revolution—one that aligns with the principles of the circular economy, respects the limitations of our planet, and places human and ecological well-being at its center. With the continued support of platforms like ChangeNOW, the packaging industry can move from being a major polluter to a key player in building a sustainable future. changenow
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