Perhaps Canada Goose's focus on form over fashion seems obvious but there are many examples of companies that have lost their way in their quest for success. The lure of additional customers and sales often leads companies to generate endless brand extensions, over expand into too many lines of business and eventually dilute the brand in a manner that is hard to recover from.

On why the brand wanted to design this piece for Toronto, Karuna Scheinfeld, the VP of Design at Canada Goose, said, "Canada Goose is a Canadian brand, but its home town is Toronto.

The only rule You don't repeat your tracks. To capture that feeling of euphoria, Canada Goose sent a www.canadagoosesoutlet.com group of friends including London - based photographer Felix Cooper and model and artist Kesewa Aboah to the stunning natural landscapes of Scotland and encouraged them to reconnect with nature and have an adventure.

The only rule You don't repeat your tracks. "What affects them, affects us all," says Upton. When will we travel again How will we travel again Answers remain in limbo, but the silver thread is that when we're stripped of what we're used to doing, it ends up leaving a lot of room for what we haven't yet done, and that unknown can be exciting.

It does SUCH a good job at making sure the wind doesn't run up your sleeve, but it's really best for when you're hands are cold. I'm kind of like a turtle when my hands get cold, and I just pull them right on up into the sleeve without worry. I'll Canada Goose Vest also tuck them into the pockets for extra warmth, and it's done a pretty good job so far of keeping me warm!