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Nov 07, 2020
12:35 AM
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Because now, you can use the time to prepare. More than ever, we're looking for sustainability and longevity in the clothes we buy: and the turn of a new season is always a good time to start afresh when it comes to making decisions about how you dress, even when Golden Goose the world still doesn't feel normal. It's very cool. The collection was collaged from beginning to end, and had an appealing earthy quality. But what exactly does 'work from home' mean when you're a global icon? "There's so much to do, right?" She laughs.
From innovation to sourcing to design to packaging, every aspect of their decision-making takes the environment into consideration. Sure, sustainable is the buzzword du jour, and it's led fashion brands across the globe to hop on the bandwagon, often at the expense of good design. Unfortunately, this means consumers have come to expect a sad compromise when it comes to 'green' goods-low on style, high on conscience. "Heel height can relate to the type of activity you do," says Dombroski. It's a vortex, for sure. But beyond her wise-cracking parents and platonic throuple friendship, the greatest thing about the teen sitcom was her style.
Naturally, the industry took notice. We think of J.Lo as a stiletto icon-the bedazzled platforms in Hustlers, the nude pumps in The Wedding Planner, the 5-inch sandals she throws into the ocean singing, "Love Don't Cost a Thing." But the high school track star insists "I was a tomboy growing up. The thing about fashion is, and I've seen it happen, we are all about it and we're like, we see this issue, we see that this has to change, but then it's a short-term solution. If one event showcases fashion on the world stage, it's the Cannes Film Festival.
The lug sole continues the hiking trend that kicked off last year, coupled with this season's obsession with all things goth. Allbirds employs what can be deemed a kind of stealth sustainability ?? it's not the first thing they want you to notice about the brand, and it's not the first thing they talk about when they discuss their philosophy. According to Jad Finck, VP of Innovation and Sustainability, "We don't want to be a sustainable shoe company, we want to be a company that makes great shoes and we do it sustainably." They may not be shouting it from the rooftops but the environment Golden Goose Sneakers is omnipresent, not just in their thinking but even in their office space.
If you walk into the store today it is totally different than two years ago-the crowd is having fun and enjoying the programs we have. It is a totally different Golden Goose Shoes way to work but it brings us energy...' What we got [from JW Anderson's collection] was a glorious confection of J-Dubs lite: not in mental calories but in down-delivered weightlessness. This feeling of pride in their community exists not just with their rapidly-growing customer base, but also their carefully selected, tight-knit team, that includes Perry's sister. "We work with an amazing collection of women, a lot of whom we met throughout our career and have been able to bring on board to the business because they're the best people we've worked with," Perry continues.
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